Here’s a list of the most creative Insurance Print Ads.
Prior to 1964, many of the cigarette companies advertised their brand by claiming that their product did not have serious health risks. Nowadays, some or all forms of tobacco advertising are banned in many countries. Tobacco companies use advertising to drive brand awareness and brand preference among smokers, in order to drive sales and to increase brand and customer loyalty.
And some vintage tobacco ads for one of the most morally questionable industries out there!
It’s a common practice for pharmaceutical companies to spend more on marketing than on research itself. Therefore, some people believe such ads should be banned because of concerns that they can both encourage patients to buy costlier drugs that might also be inappropriate for them, and because marketing costs boost the price of drugs. On the other side, ads make patients better informed about treatment options. Whatever your opinion is, it is always fascinating to see which products top pharma advertisers chose to push. And it can be fun to watch their creative ads.